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apify-market-research

Analysez les conditions du marché, les opportunités géographiques, les tarifs, le comportement des consommateurs et la validation des produits sur Google Maps, Facebook, Instagram, Booking.com et TripAdvisor.

Le contenu de ce skill est dans sa langue d’origine (souvent l’anglais).

Market Research

Conduct market research using Apify Actors to extract data from multiple platforms.

When to Use

  • You need market sizing, regional demand, pricing, trend, or consumer behavior data.
  • The task is to gather research inputs from maps, travel, Facebook, Instagram, or trend sources with Apify.
  • You need structured market data plus a synthesized view of opportunities or risks.

Prerequisites

(No need to check it upfront)

  • .env file with APIFY_TOKEN
  • Node.js 20.6+ (for native --env-file support)
  • mcpc CLI tool: npm install -g @apify/mcpc

Workflow

Copy this checklist and track progress:

Task Progress:
- [ ] Step 1: Identify market research type (select Actor)
- [ ] Step 2: Fetch Actor schema via mcpc
- [ ] Step 3: Ask user preferences (format, filename)
- [ ] Step 4: Run the analysis script
- [ ] Step 5: Summarize findings

Step 1: Identify Market Research Type

Select the appropriate Actor based on research needs:

User NeedActor IDBest For
Market densitycompass/crawler-google-placesLocation analysis
Geospatial analysiscompass/google-maps-extractorBusiness mapping
Regional interestapify/google-trends-scraperTrend data
Pricing and demandapify/facebook-marketplace-scraperMarket pricing
Event marketapify/facebook-events-scraperEvent analysis
Consumer needsapify/facebook-groups-scraperGroup research
Market landscapeapify/facebook-pages-scraperBusiness pages
Business densityapify/facebook-page-contact-informationContact data
Cultural insightsapify/facebook-photos-scraperVisual research
Niche targetingapify/instagram-hashtag-scraperHashtag research
Hashtag statsapify/instagram-hashtag-statsMarket sizing
Market activityapify/instagram-reel-scraperActivity analysis
Market intelligenceapify/instagram-scraperFull data
Product launch researchapify/instagram-api-scraperAPI access
Hospitality marketvoyager/booking-scraperHotel data
Tourism insightsmaxcopell/tripadvisor-reviewsReview analysis

Step 2: Fetch Actor Schema

Fetch the Actor's input schema and details dynamically using mcpc:

export $(grep APIFY_TOKEN .env | xargs) && mcpc --json mcp.apify.com --header "Authorization: Bearer $APIFY_TOKEN" tools-call fetch-actor-details actor:="ACTOR_ID" | jq -r ".content"

Replace ACTOR_ID with the selected Actor (e.g., compass/crawler-google-places).

This returns:

  • Actor description and README
  • Required and optional input parameters
  • Output fields (if available)

Step 3: Ask User Preferences

Before running, ask:

  1. Output format:
    • Quick answer - Display top few results in chat (no file saved)
    • CSV - Full export with all fields
    • JSON - Full export in JSON format
  2. Number of results: Based on character of use case

Step 4: Run the Script

Quick answer (display in chat, no file):

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT'

CSV:

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.csv \
  --format csv

JSON:

node --env-file=.env ${CLAUDE_PLUGIN_ROOT}/reference/scripts/run_actor.js \
  --actor "ACTOR_ID" \
  --input 'JSON_INPUT' \
  --output YYYY-MM-DD_OUTPUT_FILE.json \
  --format json

Step 5: Summarize Findings

After completion, report:

  • Number of results found
  • File location and name
  • Key market insights
  • Suggested next steps (deeper analysis, validation)

Error Handling

APIFY_TOKEN not found - Ask user to create .env with APIFY_TOKEN=your_token mcpc not found - Ask user to install npm install -g @apify/mcpc Actor not found - Check Actor ID spelling Run FAILED - Ask user to check Apify console link in error output Timeout - Reduce input size or increase --timeout

Limitations

  • Use this skill only when the task clearly matches the scope described above.
  • Do not treat the output as a substitute for environment-specific validation, testing, or expert review.
  • Stop and ask for clarification if required inputs, permissions, safety boundaries, or success criteria are missing.
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